Case Study: Advanced Electrical Solutions

Background

AES (Advanced Electrical Services), established since 1985, have built up quite a reputation for their expertise and innovation in the field of electrical contracting, with a large and varied client base.

The Problem

Being industry leaders, their already established logo, website and marketing material was a little dated and didn’t really reflect their expertise, professionalism and company ethos. They were looking to attract new contracts and increase their client base, so wanted a logo refresh, new branding and all new marketing strategy.

The Solution

Their logo was already widely recognisable, so we gave it a modern feel with a slight re-style. We designed and built a new website incorporating their new logo and a fresh contemporary look, which has been applied across all their marketing material. Part of their new marketing strategies is their newsletter ‘Wired’, which is designed, printed by the best printing services (look here to get the details) and mailed out to new and existing customers on a bi-monthly basis. Their new marketing campaign and strategies have seen their workload increase and their client base grow.

Don’t understatement the potential of your Logo

By designing a great logo and putting it on your website and other  materials, you can immediately convey that you mean business. Remember that almost 70% of companies say it is cheaper to retain a customer than to acquire a new one, the more you can do to build trust, the stronger your business will be.

Visit the website www.advancedelectrical.org.uk

Have a look at the work in our portfolio > Advanced Electrical Services

“It really has been a pleasure working with everyone at Wilson Design House and our relationship has grown from strength to strength. We honestly believe that as our business grows there will always be a place for them at our side”

Lee & Gill Johnson – Advanced Electrical Services