Graphic Design and Web Design from Wilson Design HouseGraphic Design and Web Design from Wilson Design House

Copy Writing & PR


Media Relations


We work with organisations to improve their internal and external communications and create and maintain a positive image. Whether you are looking for consistent coverage in the regional press, a national media campaign or industry features in key trade publications, we have the expertise to help. Whatever your media requirements, we will ensure that your product, service, event or good news story gets in front of the people that matter, whoever they may be. Having a wealth of industry experience and contacts with the relevant media, we are experts in communicating your key messages to customers and prospects. If you have ever wondered which magazines generate the best response, then we have the answers and can deliver results time after time.


Copy Writing


For many companies, putting together the copy for a brochure, website or leaflet can be a time-consuming task. Our role is to take away this headache, providing you with literature that is engaging, convincing and totally suited to the market you operate in.

Whether it is for consumer, public sector or business to business audiences, we provide the words that deliver your key messages in a credible, concise manner.

As with design every piece of copy writing is unique, you might have existing text that needs rewriting or condensing to add clarity, sparkle and impact to fit into your design.
You may need your copy doing from scratch. If this is the case one of our copywriters will visit or call you undertaking interviews with the relevant people to write your copy.

As with all work undertaken at Wilson Design House you will see a draft copy for you to proof so any necessary alterations can be made.


Online campaigns


Many of our clients recognise the importance of online campaigns that reach their target customers in a simple, but effective way. The internet is the most globally-available marketing channel there is and, as such, is a natural medium for Public Relations.

We are experts at producing Search Engine Optimised (SEO) copy for websites, e-PR and copy for email-shots. If you are looking to boost sales, inform, inspire or educate online, then we can help.


Events management


Events are an exciting and intuitive way of connecting with your customer base. We are skilled in planning and organising events, from press briefings with key editors to major exhibitions, conferences and product launches. For an event to run smoothly, it must be well organised in advance. We provide that safe pair of hands that makes the whole thing run smoothly, leaving you to concentrate on what you do best, rather than worrying about whether things will go to plan.


Case Studies


Norton Broker Service


Working closely with the national financial media, our brief is to position Norton Finance as the broker of choice within the secured loans industry. Having contacts in the financial press proved to be the Midas touch for this exciting client...

Much of our work involves demonstrating to mortgage professionals how Secured Loans provide a lucrative income stream.

Our quarterly publication ‘The Norton Broker’ contains lively debate about industry issues, advice columns and in the spotlight human interest features, set off in the style of the FT.

We regularly set up briefings for Norton with the financial press in London, which has resulted in some great national media coverage and positioning Norton as the number one for Secured Loans.

Copy Writing & PR
Copy Writing & PR

Jeld-Wen


The company had bought out two well known British brands within the joinery sector – Boulton & Paul and John Carr, which, when combined, have over 150 years of history! JELD-WEN, a US-owned company, is relatively new to the UK, so our role was to increase awareness significantly amongst consumers and the trade and generate sales of products through merchants and stockists.

The first thing we did was to seek maximum publicity for the house that JELD-WEN built at the Daily Mail Ideal Home Show in London. From there, we devised a national PR strategy for the consumer and home interest magazines, with great success in publications such as House Beautiful, BBC Good Homes and Elle Décor.

We also design and edit the quarterly newsletter to customers and staff, keeping all parties up to date with the latest new products, trends, technical bulletins and human interest stories.

Copy Writing & PR
Copy Writing & PR

Eurocell Building Plastics


Eurocell Building Plastics (EBP) was looking for better awareness of its depots across the UK, so we delivered a knockout campaign with celebrity sportstars!

Every month, EBP opens new depots and each branch needs PR support both in the trade and local press to make customers aware of the amazing range and service they offer (they now have over 90 depots nationally). As a manufacturer and stockist of building plastics, including soffits, fascias and guttering, they wanted to appeal to builders, roofers, fabricators, installers and DIY’ers. We organised a series of events to help raise awareness, the latest of which included a guest appearance by three of the World’s greatest sportsmen: Ryan Giggs, Ricky Hatton and Amir Khan. The result was coverage for EBP on Sky, GMTV, plus most of the national press and all relevant trade magazines.

The monthly newsletter we write and design on their behalf is also an excellent method of keeping customers informed of developments, along with the latest new depot openings. Every month our team is out and about across the country, gathering stories and taking photographs to keep the newsletter lively and interesting. The results have been tremendous, with thousands of new customers signing up for trade accounts every month.

Copy Writing & PR
Copy Writing & PR

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